Enhanced Profiles

The heart of decision-making

Guide student decisions with a detailed student accommodation profile backed by trusted, verified reviews.

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StudentCrowd is the first and final place students visit to compare universities, courses and places to live.

The profiles they see on our platform shape the decisions they make – and an Enhanced Profile is the best way to influence them.

Each enhanced profile contains structured data to generate more visibility in search and AI answer engines, including images, reviews, rooms, features, maps, info and Q&A.

Featuring high-value, media-rich content and verified reviews, as well as the ability to convert high-intent traffic through features like Reservations.

An Enhanced Profile gives you greater control of how your institution or property appears across StudentCrowd - and how it’s interpreted by search engines and AI tools.

For both universities and accommodation providers, they deliver:

Better visibility across leading search engines and emerging AI platforms thanks to studentcrowd.com signals and authority
Structured, rich content that improves authority signals and boosts search performance
Custom messaging to position your brand clearly and consistently
Branded responses to reviews and questions
Direct CTAs that drive high-quality referral traffic
Support from Customer Success to maximise performance

Enhanced Profiles deliver up to 96% more visibility and 80% higher engagement time than basic listings, reducing cost per acquisition and increasing the volume of ready-to-convert traffic.

The first-of-its-kind feature lets students reserve PBSA rooms directly through StudentCrowd, bringing research and reservation together in one trusted journey.

Free to activate on all enhanced profiles, Reservations delivers:

A seamless end-to-end journey, from research to reservation
A direct booking route for providers, with lower acquisition costs and reduced reliance on third-party agents
Higher conversion rates: 25–40% of reservations progress to completed bookings*
A mobile-first, intuitive flow that mirrors how students search and make decisions
Transparent, trusted interactions built on live data and verified reviews
Direct communication to progress bookings smoothly

*Average conversion rate from key operators, April - December 2025

Enhanced Profiles deliver up to 96% more visibility than basic listings

25–40% of reservations progress to completed bookings

About StudentCrowd.com

With 154 Universities, 2,862 accommodation options and over 35,000 courses listed, StudentCrowd.com provides a centralised place to explore real student experiences. It's the first and final place students come to make decisions, from the early research stage right through to accepting their place and choosing where to live, making it the ideal platform to attract and engage students.